
The consulting industry has a pricing problem. Mid-market and enterprise clients get access to top-tier advisors, while SMBs are left with either overpriced firms or unvetted freelancers.
The data is clear: small and medium businesses represent over 99% of all businesses in the United States, yet they account for a disproportionately small share of professional consulting engagements. The reason isn't a lack of need — it's a pricing gap.
Traditional consulting firms structure their pricing around enterprise contracts. Minimum engagements, long retainers, and hourly rates that assume Fortune 500 budgets. For a 50-person business trying to solve a real operational problem, these economics simply don't work.
At DoorKey, we built our tiered consulting model specifically to close this gap. Our three-tier structure — from Essential Advisory to Executive Consulting — allows any SMB to access pre-vetted expertise at a price that fits their current stage and budget.
The goal isn't to offer discounted consulting. It's to offer appropriately scoped consulting — matching the right level of engagement to the right problem, every time.
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